Service Journeys

Every day, your customers interact with your brand, and more than half of these interactions span across channels forming service journeys. These service journeys shape opinion, determining things like loyalty and future purchase intent. COPC Inc. helps brands improve the customer experience by identifying and applying operational improvement strategies to the most common service journeys a customer can have with your brand.

Service Journey Thinking℠ is a comprehensive approach for improving the experience customers have along the service journey. It considers the service journey not only from the customer’s perspective, but it also examines the components that support the experience, including people, technology, processes and policies. By applying Service Journey Thinking, COPC Inc. helps brands promote greater efficiency, improved performance and reduced cost within their operations. For customers, this means reduced effort, improved satisfaction and enhanced loyalty.